YE OLDE CONTENT
Is Your Bright Idea A Business Idea?
Good ideas aren’t always good business ideas. Here are seven questions to help you determine in which category your idea falls.
What Can Businesses Learn From The 2018 Election?
The binary dichotomy of a political campaign is a good lens to show the importance of story and brand in any endeavor.
Monopolies Are No Friend Of Clean Energy
With the 2018 election just a few days away, here’s my take on how the energy incumbents have dealt with the upstarts.
What I Saw At The (Science) Fair
I left the SciTech Northwest event feeling better about the state of the world than when entering because scientists haven’t let cynicism diminish their enthusiasm for an invention.
What Stand Up Comedy Can Teach Marketers
Too often, marketers go straight for the punchline without setting up the context for the ad to have maximum impact.
Vote Yes On I-1631
Washington State voters have the opportunity in November to make polluters pay for fouling the environment. They should vote Yes on Initiative 1631.
Shrink-wrapped
Can we create a more sustainable society without tackling our problem with plastics?
What I Saw At Vertue Lab In Portland
These are the takeaways from the cleantech startups participating in the Vertue Lab 10th Anniversary Showcase in Portland earlier this week.
7 Steps To A Successful Cleantech Investor Pitch
Here’s how you can help your early stage cleantech company make a more successful case to investors.
Moore’s Law Meets The Electric Vehicle
EV’s are being bought at a record pace, but it’s not by the people you think.